IndiaMart and the turf wars of the B2B e-com market9 min read . Updated: 28 Apr 2022, 01:13 AM IST
- The company is bracing for a turf war. Investments in tech and acquisitions are helping it pivot
- A second leg in the company’s strategy is a string of acquisitions. It has spent millions investing in accounting software firms and other companies. The idea is to sell add-on services.