To ensure safety of both drivers and riders, Uber today launched a host of new features for users in India. Following the Ola route, Uber introduced a new PIN verification method in its application. Sachin Kansal, Senior Director of Global Safety Products, Uber said: "Over the last three years, we have introduced several features to enhance safety standards on our platform."
Uber users will receive a four-digit PIN when they book a ride via the ride-hailing application. The PIN or code needs to be shared with the driver to start ride. Uber users need to activate this PIN verification feature in the app's settings. Users will have five attempts to enter the correct PIN. The ride will start only when you enter the correct PIN, said Uber in a statement. This feature is under pilot and should be rolled out to users in the next few weeks, said Kansal.
Uber's arch rival Ola also has this PIN verification feature which was started in 2017.
Along with the new PIN verification procedure, Uber has also introduced a new feature called RideCheck. Uber RideCheck will help the company to detect any irregularities like long unexpected stops or midway drops during a trip. If it notices any disruption in a trip, Uber will immediately reach out to both the driver and rider through a push notification. RideCheck feature will be available to all users in the country over the next two weeks. Uber is also running a pilot project in Kolkata to see if riders would prefer a call over a push notification.
Ola tracks all on-going trips by analysing ride indicators like route deviations, unexpected and midway stops through Ola Guardian feature. Launched in 2018, Ola Guardian feature is currently available in 16 cities.
Uber also recently introduced a real-time ID selfie verification for drivers to ensure the driver in your ride is the same as the one in our records.
"We have been piloting and refining these features in different markets globally to ensure that they work for riders and driver partners," Kansal added.