Vim’s parody ad on dishwash for men causes stir, backlash3 min read . Updated: 12 Dec 2022, 11:17 PM IST
- While many considered it a successful campaign, the company did receive mixed opinion from social media users.
NEW DELHI : Following a backlash on social media by a section of consumers, Hindustan Unilever Ltd on Monday said ‘Vim Black for Men’ is a fictitious product and the ad featuring actor Milind Soman was indeed a joke.
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