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Zara’s owner bets crisis will speed up fashion’s big trend

FILE PHOTO: People wait observing social distancing oustide a Zara shop in Paris as France softens its strict lockdown rules during the outbreak of the coronavirus disease (COVID-19) in France, May 11, 2020. REUTERS/Benoit Tessier (REUTERS)Premium
FILE PHOTO: People wait observing social distancing oustide a Zara shop in Paris as France softens its strict lockdown rules during the outbreak of the coronavirus disease (COVID-19) in France, May 11, 2020. REUTERS/Benoit Tessier (REUTERS)
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Global clothing retailer Inditex is doubling down on the industry’s digital transition with a plan to operate fewer, larger stores

Zara’s owner has a reputation for spotting fashion trends early. Now, the world’s top clothing retailer expects the Covid-19 crisis to turbocharge the shift toward e-commerce.

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