For Nykaa, fashion is the next biggest frontier2 min read . Updated: 15 Aug 2020, 06:39 PM IST
- As covid-19 continues to disrupt businesses, Nykaa is capitalising on the trend of offline fashion retailers trying to sell their inventory online, as customers flock to shop virtually
Bengaluru: Online beauty retailer Nykaa, which entered the unicorn club recently, is betting big on fashion and has seen sales recover by over 90% compared to pre-covid levels, said a top executive.
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