How startups crack the profits puzzle
Nudged by investors, many startups are abandoning a growth-at-all-costs approach. Here’s how
Surveys have shown that there is a strong need for offline touchpoints, which would allow customers to see and get a sense of the products they saw online
BENGALURU : Over the past six years, India has emerged as one of the most exciting markets in the world for internet startups. Billions of dollars have been poured into startups since 2014. These monies have been spent by e-commerce companies, transportation apps, food delivery firms and others on attracting customers to their platforms.