Petcare gains focus as sales surge post covid1 min read . Updated: 05 Jan 2023, 09:34 PM IST
Last year, Emami and Mankind Pharma marked their foray into the category through investments in pet medicine-centric Fur Ball Story, and pet food-focussed Dogsee Chew, respectively. Nestle acquired pet food firm Purina Petcare India in mid-2022.
NEW DELHI : Indian companies, such as Emami Ltd and Mankind Pharma, are making strategic investments in petcare startups as they seek to gain a bigger foothold in this booming market. The homegrown firms are up against global food companies, such as Nestle and Mars, who are also looking to consolidate their presence in this market through both organic and inorganic means.
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