To cut costs, free up cash, startups take to renting2 min read 21 Feb 2019, 11:47 PM IST
Rental model gaining traction as expenses are down by almost 40%, say some firms
Apple’s high-end laptops and phones far outdo the demand for any other kind of products among startups
Bengaluru: Startups have been increasingly taking everything, including laptops, phones, furniture, projectors and air conditioners, on rent from B2B rental firms, such as RentSher and SabRentKaro, to keep their capex under check and free up cash for operating expenses. Most startups rented only high-end laptops even as recently as 2016. However, with expenses coming down by almost 40% for some startups, there is preference for a rental model, said rental firms and their startup clients.
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