Why meat delivery remains a tough market to crack online
- Several startups are unleashing disruptions to redefine how Indians consume meat. Who will come on top?
- With this fillip, meat delivery startups have chalked up lofty plans. Many are looking to expand to more cities and also go overseas, while others are looking at opening offline stores
BENGALURU : In 2017, when the founders of meat delivery startup Licious were trying to raise capital, they had to worry about more than just getting the business metrics right: surmounting the cultural biases of the average Indian investor was a key concern.