Pig butchering scams are fooling crypto investors everywhere, learn the warning signs before you invest

Pig butchering scams are sweeping the internet, using personal connections and fake crypto investments to trick victims worldwide. With law enforcement cracking down, now is the time to learn how these scams work and how to protect yourself online.

Bharat Sharma
Updated19 Jun 2025, 04:18 PM IST
Pig butchering scams use trust and fake investments to target victims, raising new questions about safety in the digital age.
Pig butchering scams use trust and fake investments to target victims, raising new questions about safety in the digital age.(Unsplash)

The internet can be a scary place, especially as scams become more sophisticated and personal. For instance, this week, US authorities seized $225 million (around 1,880 crore) in cryptocurrency linked to “pig butchering” scams, according to a CNBC report. Such scams show how online fraud is evolving at a fast pace.

How pig butchering scams trap victims

Unlike typical online cons, pig butchering scams are slow and calculated. Scammers initiate contact through social media, WhatsApp, or random texts, often pretending to be friendly professionals or strangers working abroad. They spend weeks or months building trust, sometimes using AI-generated photos and videos to appear genuine. Once a relationship is established, the conversation shifts to a “guaranteed” crypto investment.

Victims are shown convincing apps or websites displaying fake profits and, at times, allowed small withdrawals to build confidence. However, when larger sums are invested, access is suddenly blocked and the scammer vanishes with the money. With more Indians exploring digital assets and cryptocurrencies, these scams are finding new targets, especially among those new to online investing or seeking companionship.

Why are these scams spreading?

Pig butchering scams are run by organised networks operating across borders, often from countries like Myanmar, Cambodia, the Philippines, and even India. These groups use advanced technology and global payment systems, making it challenging for authorities to trace stolen funds. In India, the rise in digital payments and growing interest in crypto have made the scope of such schemes more deadly. The Indian Cyber Crime Coordination Centre (I4C) has reported a sharp increase in crypto-related frauds, with many involving these patient, manipulative tactics.

Staying safe in a digital world

To protect yourself, be cautious if someone you have never met wants to move conversations to private messaging apps, offers urgent investment opportunities, or asks for payments in cryptocurrency. Never share personal or financial details with online acquaintances. If a new contact refuses a video call or seems too eager to discuss investments, it is safest to end the conversation.

If you suspect you have been targeted, report the incident on the National Cyber Crime Reporting Portal and keep all communication records. As online scams grow more sophisticated, staying alert and informed is the best way to protect your money and data in a digital environment that’s constantly changing.

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