Advertising

Asian Paints brings back 'Har Ghar Chup Chap Se Kuch Kehta Hai' ad.

Asian Paints brings back ‘Har Ghar Chup Chap Se' ad to encourage staying at home

2 min read . 04 Apr 2020
XP&D platform is built on the robust Multi TV infrastructure

Ad agency FCB launches live events platform XP&D Be.Live

1 min read . 01 Apr 2020
Executed by advertising agency Dentsu Impact, the film aims to remind people that while most are locked in the safety of their homes, there is a section of society that has undertaken the most daunting of tasks.

Vivo India salutes health workers fighting covid-19 in digital campaign

2 min read . 31 Mar 2020
Passengers wearing face masks, as a measure to prevent coronavirus spread. (PTI)

Coronavirus scare may deliver ₹5,000 crore blow to advertising

2 min read . 21 Mar 2020
Karan Kumar of DLF interacts with Rameet Arora of HT in Episode 15 of HT Brand Studio Live, Season 2.
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A new India is on the rise, thanks to real estate disruption

2 min read . 17 Mar 2020
Cricket continues to dominate the Indian market, representing 87% of the value of sports media rights. (Photo:HT) (HT)

Sports rights in India expected to touch $1.3 bn by 2024

2 min read . 06 Mar 2020
Puma Studio Collection

Puma signs Kareena Kapoor Khan as new brand ambassador

1 min read . 06 Mar 2020
Kriti Sanon in the new Vivel ad

ITC Vivel appoints Kriti Sanon as new brand ambassador

1 min read . 05 Mar 2020
The ideal way to be a part of Coronavirus is to help contain the spread the rumors.

Netflix, Amul, Lifebuoy create topical awareness campaigns around Covid-19

3 min read . 05 Mar 2020
Red Label logo, (Photo:Company website)

Red Label breaks transgender stereotypes in new campaign

2 min read . 04 Mar 2020
Jitender Dabas

Jitender Dabas promoted as McCann Worldgroup India COO

1 min read . 03 Mar 2020
Unny Radhakrishnan, newly appointed CEO of Digitas India.

Publicis appoints Unny Radhakrishnan as Digitas India CEO

1 min read . 03 Mar 2020
The objective of the ad is to showcase how people across the country can do more together by harnessing the power of their connections on the platform.

Facebook launches multi-lingual ‘More Together’ ad campaign in India

2 min read . 02 Mar 2020
Created by McCann India, the ad features Rahul Dua who is consumed by the everyday dilemma of eating home cooked food or ordering at work.

Zomato urges users to give in to food cravings in new television spot

1 min read . 27 Feb 2020
Salman Khan will be endorsing the upcoming Realme 6 and Realme 6 Pro smartphones

Smatphone brand Realme appoints Salman Khan as brand ambassador

1 min read . 26 Feb 2020
The Unilever-owned brand has now decided to bring the iconic character back in a more decent and sanitized avatar.

Axe's Chocolate Man returns in a sweeter avatar

2 min read . 19 Feb 2020
Stories, ephemeral video content which disappear after 24 hours, have proven to be a perfect format for brands to communicate their message.

India is sixth largest market in consumption of video ads: Report

2 min read . 18 Feb 2020
Photo: AP

Valentine's Day: Swiggy, Netflix hook up to celebrate singlehood

2 min read . 14 Feb 2020
Valentine's Day celebrations have witnessed massive change in last decade, going beyond clichéd flowers and chocolates.

Valentine’s Day: Brands put spotlight on inclusivity in advertising

2 min read . 14 Feb 2020
The Health and Family Welfare Ministry has proposed the draft amendment to the Drugs and magic Remedies (Objectionable Advertisements Act, 1954). (iStock)

₹50 lakh fine, 5 year jail term for fair skin ads: Govt's proposal

2 min read . 07 Feb 2020

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