Advertising

CavinKare signs Sonakshi Sinha as brand ambassador for Chik shampoo

1 min read . 11 Jul 2019

The campaign will also be accompanied by a Fan-Anthem

87-yr-old social media star to debut on TV as India faces New Zealand

3 min read . 09 Jul 2019

Harish Shriyan steps down as Omnicom Media Group India CEO

Harish Shriyan steps down as Omnicom Media Group India CEO

1 min read . 02 Jul 2019

Made by advertising agency Leo Burnett, the 35-seconder features Kapoor preparing a meal for his son (played by Khattar) and his friends.

Anil Kapoor and Ishan Khattar promote Spotify in first India TV ad

2 min read . 01 Jul 2019

Tarun Khanna was nominated as a Young Global Leader by the World Economic Forum and was elected as a fellow of the Academy of International Business (Photo: Mint)

Harvard professor Tarun Khanna joins InMobi group board

1 min read . 26 Jun 2019

At least seven group-stage matches in ICC World Cup have been affected by rains

ICC cricket World Cup: Sponsors keep the faith even as rains play spoilsport

3 min read . 22 Jun 2019

Lifebuoy campaign titled 'Lifebuoy #HelpAChildReach5 helped Lowe Lintas Mumbai / Mullen Lowe Singapore / Mullen Lowe SSP3, Bogota won a Silver Lion.

Cannes Lions 2019: Dentsu, Mindshare, Leo Burnett and Lintas bag seven awards

1 min read . 20 Jun 2019

India's captain Virat Kohli reacts during the Cricket World Cup match between India and Australia at the Oval. (PTI )

Brands leverage experiential campaigns, product innovation to ride on World Cup

2 min read . 18 Jun 2019

$TBWA\India bagged the honours for its campaign ‘One Mindful Mind’ for the NeuroGen Brain & Spine Institute.$

Cannes Lions 2019: TBWA\India wins two bronze metals

1 min read . 18 Jun 2019

The channel, which has sold most of its ad inventory for the match, is now charging more than 50% premium for booking last-minute ad spots

Star looks to earn ₹100 crore from India-Pakistan World Cup match through ads

2 min read . 13 Jun 2019

Despite the growth in the digital medium, television continues to be the dominant media platform in India contributing 39% to the total spend on ads.

Advertising spend will grow 11.4% to ₹69, 690 crore in 2019: Dentsu

1 min read . 13 Jun 2019

Mhaskar is currently serving as the executive vice president, a position he has held since 2018

Isobar India elevates Shekhar Mhaskar as Chief Growth Officer

1 min read . 11 Jun 2019

Brands deliver progressive, inclusive messaging through Eid ads

2 min read . 04 Jun 2019

L to R - Rana Barua, Shivaji Dasgupta and Bobby Pawar.

Havas Group India appoints Shivaji Dasgupta as chief strategy officer

1 min read . 04 Jun 2019

UrbanClap adds to the overall endorsement portfolio of Kriti Sanon.

UrbanClap appoints Kriti Sanon as brand ambassador for beauty vertical

1 min read . 03 Jun 2019

Dream11 on Thursday announced that it has signed nine new cricketers starting this ICC World Cup 2019. (Reuters)

Dream11 signs nine international cricketers

1 min read . 30 May 2019

Ranbir Kapoor and Alia Bhatt promote the fashion vertical of the e-commerce platform Flipkart in new advertising campaign.

Will Ranbir Kapoor-Alia Bhatt chemistry attract users to Flipkart?

2 min read . 29 May 2019

The founders of Convonix Pallav Jain and Sarfaraz Khimani will serve as co-chief executives of Performics India.

Publicis Media merges digital marketing agencies Convonix and Resultrix

1 min read . 28 May 2019

Virat Kohli, Rishabh Pant to endorse Himalaya Men face care range

1 min read . 16 May 2019

The study stated that beauty could be at the heart of market growth. (Bloomberg)

Indians use vitamin, mineral and supplements for beauty purposes, study

1 min read . 06 May 2019