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Amazon Pay ICICI Bank credit card is fastest to cross 1 million milestone
- Any registered customer of Amazon India including those who are not customers of ICICI Bank can now apply for the card
- Amazon Pay ICICI Bank credit card offers KYC facility over video for fully contactless and digital application process
Amazon Pay and ICICI Bank today announced that the Bank has issued about 1.4 million Amazon Pay ICICI Bank credit cards. In the process, the credit card has become fastest in the country to cross the milestone of 1 million, in less than 20 months of its launch. Amazon Pay and ICICI Bank introduced the co-branded credit card, powered by Visa, two years ago.
The credit card offers unique customer benefits like always-on reward which is unlimited, instant issuance of the card for select customers in less than 60 seconds, direct crediting of reward points to Amazon Pay balance and contactless payment feature to help customers pay in a safe manner. ICICI Bank and Amazon Pay now enable more customers to experience and enjoy the benefits offered by the card, through a two pronged strategy. One, the partners are expanding the net by allowing registered Amazon customers to apply for the credit card even if they are not customers of ICICI Bank. Two, the Bank has continuously been increasing customers’ convenience by offering new initiatives and offers. Amazon Pay ICICI Bank credit card was among the first credit cards in India to introduce ‘Video KYC’ facility for new applications in June 2020, in order to enhance customer convenience during the ongoing pandemic.
“The Amazon Pay ICICI Bank credit card has received an amazing response from customers, which is the catalyst behind the milestone that the card has achieved in a short time. The success is a testimony to the best-in-industry rewards that the card offers,” Sudipta Roy, Head – Unsecured Assets, ICICI Bank said.
“At Amazon Pay, we are constantly innovating and creating new experiences on behalf of our customers. In line with our vision, Amazon Pay ICICI Bank credit card offers the most rewarding, convenient, and trusted experience to our customers. To make digital payments more convenient and seamless we have introduced instant issuance of cards in under 60 seconds and 100% digital video KYC enabled issuance, we are bringing our vision alive for our customers”, said Mr. Vikas Bansal, Director and Head Financial Services, Amazon Pay.
Key features of the Amazon Pay ICICI Bank credit card include:
- It’s a lifetime free credit card. No joining or annual fee for the card.
- Get unlimited reward points on card spends based on category of spends.
- 5% reward points for Amazon Prime members and 3% for all other customers shopping on Amazon.in.
- 2% for spends on digital categories on Amazon.in such as bill payments, recharges, add money to Amazon Pay balance, travel & movie bookings.
- 2% for spends on Amazon Pay merchants, e.g. Swiggy, Bookmyshow, Yatra, and many more.
- 1% for spends on any merchant location in the country where Visa cards are accepted. Customers also get fuel-surcharge waiver and no cost EMI offers on a large selection. No earnings on fuel, EMI transactions and gold purchases.
- One reward point is equal to one rupee.
- No upper limit on reward points that you can accumulate.
- Reward points don’t expire and can be redeemed from over 16 crore products on Amazon.in and Amazon Pay merchants.
- The card can be used at more than 4 million merchant locations in India – everywhere you shop.
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Business NewsIndustryBankingAmazon Pay ICICI Bank credit card is fastest to cross 1 million milestone
First Published:28 Oct 2020, 12:00 PM IST
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