Kalank out of box office race thanks to Avengers Endgame

  • Kalank has managed 74 crore by the end of the first week
  • "Arrival of Avengers Endgame (on Friday) will hit the business hard," says trade analyst Taran Adarsh

Lata Jha
First Published28 Apr 2019
Alia Bhatt in a still from ‘Kalank’
Alia Bhatt in a still from ‘Kalank’

Karan Johar’s period drama Kalank has exhausted its box office run within a week of release. The Abhishek Varman directed film collected 60 lakh on its second Friday after Hollywood biggie, Avengers: Endgame opened to Rs. 52 crore.

Kalank is rejected. Has a lacklustre extended opening weekend. Will find it difficult to sustain on weekdays. Arrival of Avengers Endgame (on Friday) will hit the business hard,” trade analyst Taran Adarsh had tweeted earlier in the week.

Film Review: ‘Kalank’ is full-throated melodrama

The film that recorded an opening weekend of 62.50 crore managed 74 crore by the end of the first week and is looking at lifetime business of 80 crore, said trade website Box Office India. The numbers would have been even lower but holidays in certain parts of the country thanks to election polling, helped.

Starring Madhuri Dixit, Alia Bhatt, Sonakshi Sinha, Varun Dhawan, Aditya Roy Kapur and Sanjay Dutt, Kalank did a little better in the bigger circuits of Mumbai and Delhi / Uttar Pradesh while Mysore also performed well for the first five days. The biggest disappointment came from east Punjab considering it is a multiplex dominated area.

Box Office India said non-theatrical revenue has been a life saver for the film which is looking to make around 85 crore from the sale of satellite, digital and music rights. The film is also looking at making $6.25 million overseas thanks to the Easter holidays in the US and UK.

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