Mukesh Ambani's Viacom 18 bags TV and digital rights for Indian cricket team's home matches for five years

Viacom 18 bags TV and digital rights for Indian cricket team's home matches for five years. Viacom18 won the media rights for all BCCI India matches for a total of ₹5963 crore. It will pay ₹3101 crore for digital rights which is ₹35.23 per match and for TV, it will pay ₹2862 or 32.52 crore per match.

Jay Shah, Secretary, BCCI in a tweet wrote," Congratulations Viacom18 for winning the @BCCI Media Rights for both linear and digital for the next 5 years. India Cricket will continue to grow in both spaces as after @IPL and wplt20 we extend the partnership @BCCI Media Rights as well. Together we will continue to capture the imagination of cricket fans.