Don’t be surprised if you see Daniel Craig flip a Nokia smartphone in the next James Bond movie No Time to Die. HMD Global, the Finnish company that owns the licence to make and sell Nokia phones, has tied up with the producers of Bond movies to feature the first 5G-ready Nokia smartphone expected to be launched on 19 March.
The release of the movie, which was earlier scheduled in April, has been deferred to November 2020 due to the COVID-19 (coronavirus) outbreak.
This is not the first time when a phone company has marketed its flagship handset through famous stars in action movies.
In another Bond movie Casino Royale that hit the theaters in 2006, Craig used Sony’s CyberShot phone K800i to click photos. In Skyfall (2012), Craig used a Sony smartphone- 4.6-inch screen Xperia T.
Nokia’s first touchscreen phone XpressMedia 5800 appeared in the 2008 movie The Dark Knight from the Batman series, where Morgan Freeman’s character Lucius Fox gave the handset to Christian Bale’s Bruce Wayne. Nokia 8110, a slide out feature phone from the 1990s, was one of the first smartphones to feature in an action movie. In the 1999 movie The Matrix, Laurence Fishburne’s character Morpheus sends Neo, played by Keanu Reeves, a Nokia 8110 to give instructions.
Marvel’s Iron Man series has featured phones by LG and Alcatel. In the 2010 Marvel movie Iron Man 2, Robert Downey Jr used a transparent concept phone by LG. Three years later, Alcatel’s One Touch Idol smartphone with 4.6-inch screen in Iron Man 3.