Bollywood actor Priyanka Chopra is the most followed account on Instagram while Cricketer Virat Kohli emerged as the most engaged account of the year at the Instagrammer of the Year 2019 awards in Mumbai on Thursday. The awards aim at acknowledging Instagram’s most engaging community members across the country.
Here are the winners
— With 39 million followers, a global fan base, and many international projects, Bollywood diva, Priyanka Chopra Jonas (@priyankachopra) emerged as the “Most Followed Account" this year.
— Impromptu Boomerangs at the Cannes Film Festival, slow motion videos while catching a flight or an AMA with fans, Deepika Padukone (@deepikapadukone) was awarded as the “Storyteller of the Year" for the account with the most engaging stories.
—From providing a sneak peek into the locker room, to his grueling training sessions or an off-field selfie, Indian Cricket Team Captain, Virat Kohli (@virat.kohli) emerged as the most “Engaged Account of the Year".
— Sara Ali Khan (@saraalikhan95), who's blockbuster Bollywood debut wowed audiences, also made her Instagram debut in 2018 and wins the “Rising Star Award" for growing her fan base on the community significantly through the year.
— Macaron queen, Chef Pooja Dhingra (@poojadhingra), won the “Food Account of the Year", recognizing her for her creative and detectable food content.
— Comedian & singer, Bhuvan Bam (@bhuvan.bam22), whose vines have most of the internet laughing out loud, won the “Entertainment Account of the Year" award.
— Fashionista Sejal Kumar (@sejalkumar1195), with her chic photoshoots and street style posts, was awarded with the “Fashion Account of the Year".
In its second edition, the awards recognize achievements across categories like Most Followed, Engaged Account of the Year, Storyteller of the year, Rising Star of the year, Fashion, Food and Entertainment accounts of the year. The winners represent individuals who have best embraced Instagram’s power of visual storytelling, engaging fans and building a strong community across its various surfaces and features including the feed, Live, stories, IGTV and more.
While announcing the awards, Saket Jha Saurabh, Head, Entertainment Partnerships, Facebook India said, “ The Instagrammer of the Year awards are a way for us to recognize creators who epitomize the spirit of our platform, where connections evolve into communities and passions meet products in an inimitable way. They have especially played an important role in helping us maintain authenticity and creating a space for diversity of expression on the platform."
Facebook-owned photo and video sharing social networking service Instagram has 1 billion users globally.