10 min read.Updated: 14 May 2021, 09:39 AM ISTLata Jha
The changing economics of Bollywood pushed them into difficulties. Many won’t survive the second covid spell
More than a month after the movie started screening in his theatre in the middle of September 2009, Vishek Chauhan finally decided Salman Khan’s action drama Wanted had exhausted its run. In an era where jubilees had become a thing of the past and films were being taken off the screens immediately after the opening weekend due to flagging audience enthusiasm, Khan’s Eid comeback in the late-2000s had broken box office records—running for five weeks at Chauhan’s 300-seater Roopbani Cinema in Purnea, Bihar. He recalls that five policemen had to be pressed into duty to keep the crowds at bay for the first ten days.
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