Video streaming platforms renegotiate deals for box-office duds2 min read 25 Feb 2019, 12:09 PM IST
Film trade experts say Thugs is not the only instance of a Bollywood film being asked to renegotiate its digital deal
There have been others, such as the Gold, Yamla Pagla Deewana: Phir Se, and Aiyaary
New Delhi: Bad luck for Yash Raj Films’ Thugs Of Hindostan did not end with its lacklustre box-office performance. The film starring Aamir Khan and Amitabh Bachchan, which had dipped abysmally after its Diwali opening, had to renegotiate its digital deal with streaming service Amazon Prime Video, said film trade experts on condition of anonymity. The streaming service paid half the ₹35 crore it had initially promised Yash Raj Films.
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