Electronics retailers saw a 15-18% sales jump in the 30 days before Diwali compared to the year-ago period
Convenience was the overarching theme for the purchase of household appliances for several months, thus prompting shoppers in India to buy more front-load washing machines, food processors, microwave ovens and larger refrigerators, according to market researcher GfK, which tracked consumption of white goods between June and September.
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