What’s adding sparkle to Nykaa shares3 min read 08 Aug 2022, 10:10 PM IST
Acquisitions can aid growth, but can also weigh on profits, at least initially
FSN E-Commerce Ventures Ltd, the parent company of Nykaa, is spreading its wings fast. In its pursuit of growth, Nykaa has been investing in both private labels as well as new brands. Last week, it said it will acquire Iluminar Media, also known as Little Black Book. This acquisition underpins the company’s strategy to drive consumer engagement through unique content.
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