How India pays for fitness
An average Indian works out only 4-6 times a month as against the global average of 12-18 times and eventually ends up overpaying, says a study
Kiran Raj says the pay-per-use sessions at the gym works for him best
Mumbai: How often do you search for fitness centres or gyms near you? There are around 23 million searches on Google every day for fitness centres. According to the study, Indian Habit of Being Healthy by Redseer, there are 90 million health-conscious individuals in the country. There is also a change in the way payment is made for fitness. “There are around 24,000 gyms and studios in the country, out of which 95% are organised outlets and 5% are unorganised," said Neha Motwani, co-founder at Fitternity, a web aggregator for fitness outlets.