'Gabbar' asks Paytm to join 'Binod' bandwagon and it briefly did2 min read . Updated: 10 Aug 2020, 03:24 PM IST
- The trend originated from a YouTube channel Slayy Point after it shared a video from the creators decided to examine the comments section
- Soon, leading brands like Swiggy, Tinder, Netflix apart from Paytm joined the bandwagon
Seldom does a meme or internet sensation becomes as popular as the ongoing "Binod" trend that compels everyone to become a part of it, no matter if its an individual or a company. And online payment app Paytm was one of the many companies to join the bandwagon.
Paytm, among other companies, joined the most popular and yet bizarre internet trend by changing its official Twitter handle to 'Binod' for a short while.
This came as a response to a request from a Twitter user named '@GabbbarSingh', who following the trend asked Paytm to change its name on the micro-blogging site.
Gabbar wrote “@Paytm..Can you change your name to Binod? Be a sport. C'mon."
The company responded to his tweet with "Done" and changed its name to Binod.
Wondering what this bizarre trend is all about and exactly where it originated from?
The trend originated from a YouTube channel Slayy Point after it shared a video from where creators Abhyudaya and Gautami decided to examine the comments section of YouTube videos.
In the video titled "Why Indian Comments Section is Garbage (BINOD)," which was shared on 15 July, they highlighted some of the most nonsensical comments in the section ever.
One of these, from a user named Binod Tharu, contained nothing more than his first name "Binod" in most of their Youtube videos including this one.
Binod’s full name is Binod Thakur and he has a YouTube account with no videos. His activity on the social media platform is simply to go on the comment sections of the videos and type put his first name.
And that's about it. The video highlighting this peculiar comment became viral in no time and started flooding every social media platform with users commenting nothing else but "Binod."
The trend became extremely popular and soon leading brands like Swiggy, Tinder, Netflix apart from just Paytm started picking up on it.
Tinder India came out to be the most creative of all of them to carry forward the meme. First, they sent out a tweet that read, ‘Yes Binod is on Tinder’ and followed it up with, ‘Binod just matched with Binodini.’
Popular streaming platform Disney+Hotstar, added to the meme's chorus:
Airtel India suggested a witty way to answer all phone calls
Netflix India appreciated another such hero, Armaan, who according to them, had commented on every tweet sent from their handle over the last year.
The trend has just kept growing for past couple of days with hoards of memes and funny content is being shared by users across social media platforms. Some of these are:
As already known, the year 2020 has been anything but normal. With the pandemic, lockdowns, earthquakes etc, this year has kept people wondering what worse can happen. However, with most of us staying home, away from outdoor gathering, such memes are worth a laugh and pumps up the spirits of the people around.