‘High Sugar Dessert Store’: Shark Tank India’s Anupam Mittal criticises Starbucks

Starbucks, the popular coffee brand, is criticised by Anupam Mittal, CEO of Shaadi.com, over the high sugar content in its beverages.

Livemint
First Published22 Dec 2023
Shark Tank India judge Anupam Mittal has slammed the popular coffee brand Starbucks over the high sugar content in its beverages.
Shark Tank India judge Anupam Mittal has slammed the popular coffee brand Starbucks over the high sugar content in its beverages.

Popular coffee brand Starbucks, an American multinational chain of coffeehouses, offers a variety of delicious beverages across the globe. However, many people reprobated the brand due to the high sugar content in its beverages.

Recently, Shark Tank India judge and Shaadi.com CEO Anupam Mittal took to X (formerly Twitter) to criticise Starbucks. He called it a “very high-sugar dessert store”.

“Aaj realize hua that Starbucks is not a coffee chain. It’s a v.high sugar dessert store with laced caffeine … lethal combo 🍧🍮😱," he wrote on the microblogging site.

Since being posted, his tweet garnered numerous reactions in the comment section. One user said, “Likewise McD is not a QSR chain, its a Real Estate company with stores in every corner of expensive markets in US.”

“It's an aesthetic work and date venue which also seeks caffeine flavoured sugar drinks,” another user commented. 

The third user wrote, “Starbucks is also just a status symbol in India, unlike abroad where their prices are on par with other coffee shops. Also, I just find their coffee quite burnt in taste.”

“Had it been just coffee, it would have never been such a highly profitable business. People love the sugar, not the coffee. For instance, try removing sugar from all foods and try eating them. Impossible for most,” the fourth one said. 

“Dude.. go and have a coffee.. a pour over or a French press.. it is still a coffee shop. And if you have the Italian roast.. it’s a quite decent coffeeshop,” one more said. 

Recently, Starbucks has lost approximately 11 billion dollars in value, erasing 9.4 percent of the company's total value. This came amid analysts' reports of slowing sales and a subdued response to the holiday season's offerings.

The boycotts at the Seattle, Washington-based chain have deep roots, touching on sensitive geopolitical issues after the company found itself in hot water following a tweet from Starbucks Workers United, the union representing many of its baristas, expressing solidarity with Palestinians.

The company, however, has denied wrongdoing in the scenarios but faces the challenge of maintaining its brand reputation amid divisive global issues.

Catch all the Business News, Market News, Breaking News Events and Latest News Updates on Live Mint. Download The Mint News App to get Daily Market Updates.MoreLess
HomeNewsIndia‘High Sugar Dessert Store’: Shark Tank India’s Anupam Mittal criticises Starbucks

Most Active Stocks

Bandhan Bank

208.25
10:29 AM | 20 JUN 2024
9.4 (4.73%)

Tata Steel

182.35
10:26 AM | 20 JUN 2024
2.3 (1.28%)

Indian Oil Corporation

168.95
10:28 AM | 20 JUN 2024
2.15 (1.29%)

Bharat Electronics

312.05
10:28 AM | 20 JUN 2024
2.75 (0.89%)
More Active Stocks

Market Snapshot

  • Top Gainers
  • Top Losers
  • 52 Week High

Gujarat Narmada Valley Fertilisers & Chemicals

765.60
10:24 AM | 20 JUN 2024
68.7 (9.86%)

Gujarat State Fertilizers & Chemicals

262.55
10:24 AM | 20 JUN 2024
22.75 (9.49%)

TVS Supply Chain Solutions

188.15
10:29 AM | 20 JUN 2024
14 (8.04%)

Prestige Estates Projects

2,015.65
10:11 AM | 20 JUN 2024
148.45 (7.95%)
More from Top Gainers

Recommended For You

    More Recommendations

    Gold Prices

    • 24K
    • 22K
    Bangalore
    72,995.00-286.00
    Chennai
    73,353.00642.00
    Delhi
    73,210.00-285.00
    Kolkata
    72,995.00-571.00

    Fuel Price

    • Petrol
    • Diesel
    Bangalore
    102.86/L0.00
    Chennai
    100.75/L0.00
    Kolkata
    103.94/L0.00
    New Delhi
    94.72/L0.00
    OPEN IN APP
    HomeMarketsPremiumInstant LoanGet App