Home / News / India /  Hiring trends 2023: These top 5 job roles to be in huge demand this year. Check details

Among the key hiring trends - Digital Marketing Strategist, Business Analyst, Content Managers, Wealth Management Expert, and Market Research Analyst would be among the top five non-tech/IT jobs that will be in huge demand in the year 2023, as per Sekhar Garisa, CEO, foundit (previously Monster APAC & ME).

Digital Marketing Strategist

“With growing digitization and internet penetration, there is a paradigm shift and hence, digital marketing strategists are in huge demand. There has been a 23% increase in such roles in the last couple of years. They are responsible for helping with the implementation of marketing strategies for digital media," said Garisa.

Business Analyst

The demand for such roles has grown exponentially over the last couple of years. Further, the job market for business analytics is expected to grow at a CAGR of 14.3% by 2026 and so is demand for such roles, as foundit analysis.

Content Managers

“There has been an 8% increase in such roles since last year and it is expected to grow at the same rate this year."

Wealth Management Expert

Wealth management experts marked an annual growth of 11% in 2022, as per foundit data.

Market Research Analyst

“Market research is becoming the key to conquer in every business and is gaining a lot of traction. The rapid rise in the number of market research firms in India and delivering high-quality reports has created a demand for researchers and analysts in the industry," added Garisa.

Job Roles In Demand

“The BFSI sector provides the majority of jobs in the non-tech sector in India, which is expected to account for approximately 30% of hiring. This is set to be followed by the Manufacturing sector ( 20% of the total demand), especially electronics manufacturing, as India is considered an alternative manufacturing hub," said Nitin Dave, CEO, Quess General Staffing.

Furthermore, the Indian government has taken a proactive stance to encourage the adoption of electric vehicles (EVs) and green energy by announcing several initiatives in the Union Budget. Among other sectors, the telecom sector with the introduction of 5G is also poised for growth in 2023. Roles in demand could include those in sales, marketing, operations, and customer service, among others, Dave added.

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