NEW DELHI : The Producers Guild of India and the Animal Welfare Board of India have decided to come together to govern the use of animals in films, television programmes and web shows.

Workshops will be conducted in various parts of the country to create awareness among animal owners on the new online system in place to obtain necessary approvals. The first workshop is to be organized by the Producers Guild of India in Mumbai on 8 May, 2019, in which the officials of the Animal Welfare Board will meet animal owners to explain the revised process to seek pre-shoot permissions for providing animals for filming across platforms.

“We are happy to launch the new online approval system, which we believe will address the industry’s concerns on approval, delays and transparency," said Neelam Bala, secretary, Animal Welfare Board of India, adding that the new portal called is already active and can be accessed by animal owners and producers. During the workshops, the AWBI team will be explaining the new online system to animal owners.

“We are extremely happy to partner with industry bodies such as the Producers Guild of India, which has been relentlessly pursuing the board to come up with a simplified and efficient system of obtaining permissions," Bala said.

“This is a very significant move and we are grateful to the Animal Welfare Board of India for making the entire process of use of animals in films, television programs and web productions simpler, faster and transparent. Many of the producers faced various kinds of bottlenecks and harassment in the past while seeking permissions for filming with animals. We, therefore, believe that the online process launched by the Animal Welfare Board of India will eliminate unnecessary complexities and also the role of middlemen in seeking permissions," said Kulmeet Makkar, chief executive officer, Producers Guild of India, in a statement.