Why India needs its own definition of what it means to be a ‘millennial’5 min read 31 Dec 2019, 10:11 PM IST
In India, Gen Z should be called Digizens. None of them know the India that was before Y2K
Millennials are an age cohort conceived in America as those born between 1981 and 1996. In an article Defining Generations: Where Millennials end and Generation Z Begins, Pew Research says that “cut-offs of ages aren’t an exact science, but tools for allowing analysis, yet not arbitrary, and based on political, economic, social factors". This means that before we adopt the American construct of “millennials" as a relevant tool for analysis, we need to test whether, by this definition, it makes sense to do so. And if not, what do we use then?