Emergency Box Office collection Day 10: Kangana Ranaut's political drama has been underperforming at the Box Office. On Day 10, Sunday, January 26, however, the movie's earnings revived a little.
As per early estimates by industry tracker Sacnilk, Emergency is expected to earn ₹16.63 crore after 10 days of its theatrical run.
Emergency movie earned ₹1.08 crore on Day 10. This figure is slightly higher as compared to the movies earnings on previous days.
Right after its first Sunday, the Kangana Ranaut movie saw a massive drop in its Box Office collections. On Day 8 (2nd Friday), Emergency earned ₹4 lakhs, and on the second Saturday (Day 9), it earned a little over ₹80 lakhs, as per data collated by Sacnilk.
The declining numbers however, shot up on the second Sunday, and the movie minted ₹1.08 crore.
The slight rise in Emergency movie's earnings can be attributed to the high occupancy on Sunday, with evening shows witnessing the highest number of footfalls (38.17 per cent). Chennai had the highest occupancy of 87 per cent, while Surat and Ahmedabad had the lowest occupancy of 12.67 per cent.
Just a day before, the movie's total occupancy was 19.40 per cent, nearly 50 per cent less than Sunday's occupancy.
Emergency has also performed much better as compared to Kangana Ranaut's previous biopic on former Tamil Nadu Chief Minister J. Jayalalithaa, which earned ₹7.28 crore in total.
Emergency is directed by Kangana Ranaut and produced by Manikarnika Films and Zee Studios. Apart from Queen starrer Ranaut in the lead role, the movie also stars Anupam Kher, Shreyas Talpade, Mahima Chaudhry, Milind Soman, and Satish Kaushik in key roles.
Emergency is a biopic of former Prime Minister Indira Gandhi, and focuses on the 1975 Emergency. The movie was released amid state-wide protests in Punjab and was thus not screened across most theatres in Ludhiana, Amritsar, Patiala, Jalandhar, Hoshiarpur, and Bathinda.
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