Mark Zuckerberg turned heads on Tuesday (January 7), not just with his groundbreaking announcement about a major change in Meta's content moderation strategy but also with his choice of wristwear. During a video released on Facebook, Zuckerberg wore an ultra-rare and luxury Swiss timepiece, the Greubel Forsey ‘Hand Made 1’, valued at more than $900,000 (nearly $1 million). The extravagant watch immediately captured attention, adding an unexpected layer of intrigue to his policy announcement.
A rare masterpiece: The Greubel Forsey ‘Hand Made 1’
The Greubel Forsey ‘Hand Made 1’ is a symbol of luxury and precision craftsmanship, produced by the renowned Swiss watchmaker Greubel Forsey SA. The watch is extremely rare, with only a few prices produced per year. Its hefty price tag reflects the exceptional quality and the painstaking process that goes into its creation. The 'Hand Made 1' is a complex mechanical timepiece that showcases Greubel Forsey’s expertise in fine watchmaking, making it highly coveted among collectors and connoisseurs.
Zuckerberg’s choice to wear such a rare and expensive watch raised eyebrows, particularly considering the optics of displaying such wealth while discussing a significant policy change at Meta.
Mark Zuckerberg’s watch envy: Admiring Anant Ambani’s Richard Mille timepiece
Back in March 2023, Meta CEO Mark Zuckerberg found himself captivated by the luxurious Richard Mille RMS-10 Tourbillon Koi Fish watch, owned by Anant Ambani, scion of the Ambani family. The interaction, captured on video during the pre-wedding celebrations of Anant Ambani in Jamnagar, went viral, drawing attention not only for the watch’s staggering value but also for Zuckerberg’s evident admiration.
The video shows Zuckerberg and his wife, philanthropist Priscilla Chan, engaging with the younger Ambani at the lavish celebration. As the conversation unfolds, Zuckerberg is seen admiring the exquisite craftsmanship of Ambani’s timepiece, which features a striking koi fish motif and is valued at $1.25 million. Zuckerberg appeared truly blown away by the design and elegance of the Richard Mille.
Choice of $900,000 Greubel Forsey watch signals shift toward elite timepieces
In the past year, Zuckerberg has been spotted wearing timepieces from prestigious Swiss watch brands, including Patek Philippe and FP Journe. These brands are well-regarded for their mechanical complexity and craftsmanship, often favored by elite collectors. However, Zuckerberg’s choice of the Greubel Forsey ‘Hand Made 1’ marks a clear shift towards a more discerning and niche sector of the luxury watch market.
Netizens reaction to Mark Zuckerberg watch
“If people are curious the watch he is wearing in this is it’s a Greubel Forsey Hand Made 1. It costs way more than most homes [sic],” shared a user on X.
“If the only thing to criticize is what he wore, he did a pretty good job [sic].”
“Just stop. Everyone knows he's a billionaire. Why does he need to pretend he's not on our account? [sic]”
“I didn't even realized they made $1M watches. That damn watch better tell the future [sic].”
“He can now afford it since he receives a growing dividend from $META [sic]”
All about Greubel Forsey
Greubel Forsey is known for producing a limited number of timepieces each year—only a few hundred in total—making them rare and highly coveted among connoisseurs. The brand has an exclusive clientele that includes only the most serious and well-heeled collectors, making Zuckerberg's choice a statement of refined taste and a deeper understanding of horology.
