Edtech should raise the bar for education advertising4 min read 27 Mar 2023, 11:31 PM IST
Edtech sector advertisers can transform the education narrative with progressive messages
Call it an ongoing metamorphosis or an impending revolution, but the fact is that this is an exciting time for the edtech industry. Emerging from a pandemic that gave it the momentum it needed and placed it well to tap vast opportunities ahead, edtech has been embraced by parents and students. While post-pandemic corrections may have dampened sentiment, there is no doubt that its long-term potential is high and it offers solutions that parents are looking for.
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