Active Stocks
Fri Mar 01 2024 13:19:51
  1. Tata Steel share price
  2. 148.25 5.22%
  1. Tata Motors share price
  2. 974.90 2.53%
  1. ITC share price
  2. 411.65 1.27%
  1. State Bank Of India share price
  2. 764.40 2.02%
  1. Wipro share price
  2. 519.35 0.04%
Business News/ Opinion / Quick Edit/  Arrow wizardry
BackBack

Arrow wizardry

We haven’t won a gold since Abhinav Bindra’s back in 2008. India Inc. should take inspiration from the South Korean example and try tilting the glittery odds our way.

South Korea’s Olympic squad has shot an archery hypothesis with holes: One that held bow-and-arrow precision could not be perfected much more than it had already been down the ages (Photo: Reuters)Premium
South Korea’s Olympic squad has shot an archery hypothesis with holes: One that held bow-and-arrow precision could not be perfected much more than it had already been down the ages (Photo: Reuters)

If Nobel laureate Amartya Sen took apart the ‘Arrow Impossibility’ of welfare economics, South Korea’s Olympic squad has shot an archery hypothesis with holes: One that held bow-and-arrow precision could not be perfected much more than it had already been down the ages. Its bag of Tokyo medals includes a sweep of archery golds, thanks partly to an industry-sports alliance. Tech advances assisted by Hyundai research and development resources played a key role in its performance.

It helped that Hyundai’s chief Chung Eui-sun was an aficionado of the sport. As head of the Korean Archery Association, he deployed his company’s vision recognition, artificial intelligence and other tools to chisel out better equipment and train archers. It created a contraption to pick the best arrows. It also came up with pulse sensors to enhance feedback analysis and ensure better anxiety training. Apart from customized grips, designed with scans of archers’ hands, the carmaker also gave each of them a customized app for meditation. We haven’t won a gold since Abhinav Bindra’s back in 2008. India Inc. should take inspiration from the South Korean example and try tilting the glittery odds our way.

Unlock a world of Benefits! From insightful newsletters to real-time stock tracking, breaking news and a personalized newsfeed – it's all here, just a click away! Login Now!

Catch all the Business News, Market News, Breaking News Events and Latest News Updates on Live Mint. Check all the latest action on Budget 2024 here. Download The Mint News App to get Daily Market Updates.
More Less
Published: 01 Aug 2021, 10:00 PM IST
Next Story footLogo
Recommended For You
Switch to the Mint app for fast and personalized news - Get App