The 2019 verdict demonstrates a further expansion of the BJP’s support in rural India and among poor Indians
Who voted for the Bharatiya Janata Party in the 2019 Lok Sabha elections? How has the party’s support base changed in the last five years? The magnitude of the BJP’s 2019 victory clearly indicates that it has consolidated gains made in 2014 and further expanded support beyond its traditional base. When a party wins an election with an increased vote share (the BJP’s vote share in 2019, increased from 31.1% to 37.4%), it usually gains votes across the board. Yet, an analysis of the National Election Studies 2019, a post-poll survey conducted by Lokniti-Centre for the Study of Developing Societies immediately after polling in each phase of the election, reveals that the BJP made disproportionate gains largely among groups where it has traditionally lacked support.