Apollo Tyres becomes Team India's new official jersey sponsor, pens two-and-half year deal with BCCI replacing Dream11

The Board of Control for Cricket for India (BCCI) has announced Apollo Tyres as the new Team India jersey sponsor after the exit of Dream11, the Indian cricket board announced on Tuesday. The exit of Dream11's came prematurely after the Promotion and Regulation of Online Gaming Bill, 2025, last month. This marks Apollo Tyres' first-ever foray into India cricket.

“The agreement spans two and a half years concluding in March 2028. Under the terms of the deal, the Apollo Tyres logo will be featured on the jerseys of the Indian men's and women's national teams across all formats. This partnership succeeds the previous sponsorship held by Dream11,” the BCCI said in a statement.

The Indian cricket team had to enter the Asia Cup 2025 sponsor-less after the government banned real money gaming platforms including Dream 11 under a new legislation. However, the exact amount of the deal has not been disclosed neither by the BCCI nor by Apollo Tyres.

According to a TOI report, software giants Canva and JK Tyre were the other two bidders in line to strike a deal with the BCCI, but Apollo Tyres edged their rivals to join hands with the BCCI. The report also stated that Birla Optus Paints were also keen to invest but didn't take part in the bidding process.

Earlier, the BCCI invited for the bidding process for the jersey sponsorship in August. In that release, the Indian cricket board had made it clear that online gaming, betting, crypto and tobacco brands were prohibited from bidding. In addition to that, athleisure and sportswear manufacturers, banking, financial companies, non-alcoholic cold beverages, fans, mixer grinders, safety locks and insurance companies were also not be eligible.

Will Indian team enter with new sponsor in Women's World Cup?

With Apollo Tyres on board, the Indian women's team enter the ICC Women's World Cup 2025 with the new sponsor. The ICC Women's World Cup 2025 will start on September 30. The Indian women's team led by Harmanpreet Kaur, currently playing in a three-match ODI series against Australia at home as a preparation ahead of the mega event, are also taking the field without a sponsor.