Facebook Watch, the video-on-demand service operated by the social networking giant, reportedly reaches more than 720 million people monthly and 140 million people daily who consume content for at least a minute.
In an official blog, Facebook highlighted that the growth of its Watch service has been recorded in less than a year of launch.
On average, daily visitors spend more than 26 minutes in Watch every day.
Facebook announced the addition of new shows including Tastemade's Sundays at Nonna's, Studio71's Fetch Me A Date, Whistle's Globetrotter Gauntlet with the Harlem Globetrotters, in the coming months and MTV's The Real World that premiers this week.
Facebook earlier this week announced its first interactive game show, titled "Confetti" in India.
The interactive show aired for the first time on Wednesday, 12 June. Facebook says it will run every week from Wednesday to Sunday on Facebook Watch.
First launched in the US, the interactive game challenges participants to answer pop culture trivia questions for a chance to win ₹3 lakh as cash prize every day.
The first broadcast of the interactive game saw at least 2,200 live viewers while the winners won around ₹1,300.
With inputs from ANI.