BackSamsung launches “Make for India” Galaxy Apps Store in 12 Indian languages
Users can download free applications from the Galaxy Apps Store without having to sign inGalaxy Apps Store is available 12 languages including English, Hindi, Malayalam, Telugu, Tamil, Odia, Assamese and Punjabi
PremiumSamsung India recently announced that it has partnered with Indus App Bazaar to allow its users to discover and access mobile applications in 12 Indian languages.
Samsung believes its ‘Make for India’ offering will help millions of Indians navigate through an exhaustive catalogue of apps on the Galaxy Apps Store, in their vernacular language.
Galaxy Apps Store is available in English, Malayalam, Telugu, Tamil, Odia, Assamese, Punjabi, Kannada, Gujarati, Hindi, Urdu, Bengali and Marathi.
Users can download free applications from the Galaxy Apps Store without having to sign in.
Galaxy Apps Store provides a personalized recommendation engine, delivering users the option to download the apps that Samsung believes would best serve their needs. Galaxy Apps also has special sections for highlighting all Indian innovations to Samsung smartphone users. Samsung says this is in line with the Government of India’s ‘Startup India’ initiative.
“There is a marked increase in the penetration of smartphones and mobile application downloads across Tier 2 and Tier 3 markets. We studied this trend in key markets and partnered with Indus App Bazaar to address the growing demand for vernacular applications. The partnership will enable our valued customers to access their favourite apps on Galaxy Apps Store in 12 Indian languages in addition to English. With this, we are certain that our customers across the country will find the ‘Galaxy App Store’ even more useful and user-friendly," said Sanjay Razdan, Senior Director, Services Management, Samsung India.
The announcement comes at a time when the industry is witnessing an exponential increase in app downloads from smaller towns and cities across India.
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