BackXiaomi teases Redmi smartphone with pop-up camera in an Avengers-esque teaser
The smartphone teaser borrows a few shots from Marvel Studios' Avengers: Endgame's trailer.The smartphone will have a motorised pop-up camera and minimal bezels
_1556594360990.png "Redmi's upcoming smartphone with a pop-up camera. (Weibo/xiaomihongmi)")
PremiumUsing the popularity of Avengers: Endgame to drive its new smartphone teaser, Redmi by Xiaomi gave us the first look at its smartphone which seems to have a very interesting design.
Redmi teased the smartphone in a video on Chinese social media platform Weibo. The video has a few shots borrowed from Marvel Studios' Avengers: Endgame trailer, featuring the latest releases by Xiaomi, the Redmi 7 and Redmi Note 7. The new smartphone is revealed towards the end of the teaser.
Going by the teaser, the new Redmi phone will have a pop-up camera and a bezel-less display, a design choice pioneered and made popular by the company's Chinese rival, Vivo.
The motorised camera sliding mechanism is used to reduce display bezels to achieve a higher screen-to-body ratio and offer end users a better media consumption experience.
Moving camera mechanisms have also garnered criticism as moving parts have higher failure rates. The pop up mechanism is more susceptible to collecting dust and sand and also makes it difficult for manufacturers to seal the smartphone for water resistance.
Moving on, Redmi has not revealed any other details about the smartphone, be it processor and memory storage or camera resolution. And since the teaser was aimed at Chinese audiences, Redmi hasn't made it clear if the smartphone would be available in India or not.
Xiaomi India MD and Global VP Manu Kumar Jain, however, talked about bringing Qualcomm's new chipset, the Snapdragon 730, to India in a Xiaomi smartphone.
Using the popularity of Avengers: Endgame to drive its new smartphone teaser, Redmi by Xiaomi gave us the first look at its smartphone which seems to have a very interesting design.
Redmi teased the smartphone in a video on Chinese social media platform Weibo. The video has few shots borrowed from Marvel Studio's Avengers: Endgame trailer. The new smartphone is revealed towards the end of the teaser.
Going by the teaser, the new Redmi phone will have a pop-up camera and a bezel-less display, a design choice pioneered and made popular by the company's Chinese rival, Vivo.
The motorised camera sliding mechanism is used to reduce display bezels to achieve a higher screen-to-body ratio and offer end users a better media consumption experience.
Moving camera mechanisms have also garnered criticism as moving parts have higher failure rates. The pop up mechanism is more susceptible to collecting dust and sand and also makes it difficult for manufacturers to seal the smartphone for water resistance.
Moving on, Redmi has not revealed any other details about the smartphone, be it processor and memory storage or camera resolution. And since the teaser was aimed at Chinese audiences, Redmi hasn't made it clear if the smartphone would be available in India or not.
Xiaomi India MD and Global VP Manu Kumar Jain, however, talked about bringing Qualcomm's new chipset, the Snapdragon 730, to India in a Xiaomi smartphone.
The chances of this being the same smartphone are slim, as Jain mentioned about a Xiaomi smartphone, not Redmi.
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