New Delhi: Bharti Airtel on Wednesday said it has partnered with edu-tech platform Shaw Academy to offer free access to online courses to its customers.
"As part of the fast expanding range of exciting benefits under its refreshed #AirtelThanks programme, Bharti Airtel ("Airtel") has now partnered with Irish and India based global EdTech, Shaw Academy to offer popular online courses to its mobile customers," Airtel said in a statement.
"Airtel Platinum customers will get free access to one year courses worth ₹6,000 as part of their plan benefits," it added.
James Egan, CEO & Founder of Shaw Academy said “Shaw Academy’s mission is to deliver accessible high quality education. We are delighted to launch this partnership as it will enable Shaw Academy to teach very significant amounts of Airtel customers. India is an exciting and important market for Shaw Academy"
Shaw Academy offers courses focused on developing practical skills and subjects including music, photography, language, fitness, financial trading among others.
The three-tier AirtelThanks loyalty programme includes Silver, Gold and Platinum membership, with each tier offering a new set of benefits. Silver tier, with a monthly tariff of ₹119, offers basic content, including AirtelTV and Wynk. Gold customers, with tariffs ranging from ₹119 to ₹499, get access to add-on telecom benefits and premium content. Platinum customers paying a monthly tariff of ₹499 or more get priority services such as a dedicated customer service desk apart from e-books and device protection plans, among others. The loyalty programme was launched by Airtel to take on Jio amidst a bruising price war.
With inputs from IANS.