Apple Expands ChatGPT Deal and Mimics Google in AI Comeback Attempt

The company unveiled a number of AI features at WWDC, though they weren’t the focus of event

Bloomberg
Published10 Jun 2025, 03:53 AM IST
Apple Expands ChatGPT Deal and Mimics Google in AI Comeback Attempt
Apple Expands ChatGPT Deal and Mimics Google in AI Comeback Attempt

(Bloomberg) -- Apple Inc. introduced a number of AI-powered features during the company’s Worldwide Developers Conference on Monday, even as long-awaited enhancements to its Siri voice assistant remain far off.

The announcements included an expanded relationship with ChatGPT maker OpenAI, which first teamed up with Apple last year and underpins many of the new capabilities that are coming to iOS 26, iPadOS 26, macOS 26 and visionOS 26 this fall.

Artificial intelligence wasn’t the main focus of the event, which dwelled more on operating system design changes and other features. But the AI capabilities will help Apple’s iOS begin to match more of the features that are already offered by Samsung Electronics Co. and Alphabet Inc.’s Google in Android devices.

These are the notable AI-related features that were announced at WWDC:

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