Google gears up to revolutionize search experience for Gen Z with a visually enticing and personalized touch | Mint
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Business News/ Technology / News/  Google gears up to revolutionize search experience for Gen Z with a visually enticing and personalized touch
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Google gears up to revolutionize search experience for Gen Z with a visually enticing and personalized touch

wsj

Google plans to enhance its search engine for the younger generation, by making it more ‘visual, snackable, personal, and human’, reports the Wall Street Journal on Saturday.

For representation purposes. (AFP)Premium
For representation purposes. (AFP)

Google is reportedly looking to revamp its search engine to better serve the global youth population. The Wall Street Journal reported on Saturday that Google is planning to make its search engine more "visual, snackable, personal, and human," according to documents they cited.

As AI applications like ChatGPT gain increasing popularity, businesses and society are realizing the potential of this technology to disrupt the way things operate. This is particularly relevant as Google plans to enhance its search engine for the younger generation, by making it more "visual, snackable, personal, and human," according to documents cited by the Wall Street Journal on Saturday.

According to the Wall Street Journal report, Google intends to move away from the conventional presentation of search results in the form of "10 blue links" and instead make its search engine more human-centric by incorporating more human voices. This shift is in line with their plan to enhance the search experience for younger generations by making it more "visual, snackable, personal, and human."

People familiar with the matter have informed the Wall Street Journal that Google plans to unveil new features at its upcoming I/O developer conference, which would enable users to converse with an AI program codenamed "Magi." These new features are expected to align with Google's goal of making its search engine more human-centric by incorporating more human voices.

The concept of generative AI has garnered significant attention this year, with various applications capturing the public's imagination and prompting a race among companies to launch similar products that could potentially transform the nature of work. Despite this trend, Alphabet Inc.'s Google has not yet commented on the matter in response to Reuters' request.

(Witn inputs from Reuters)

 

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