BackNew-age tech platforms empower fishermen, help mothers share experiences online
Online meat store Freshtohome uses IoT-based technology for its cold chain preservation along with artificial intelligence and machine learning to predict patternsMomspresso has built a scalable and user friendly platform for mothers to share their experiences in the format of their choice
PremiumNEW DELHI : FreshToHome: tech-powered meat shop
Freshtohome.com, an online fresh fish and meat store was founded in 2015 by Shan Kadavil and Mathew Joseph, to make fresh meat and fish available to all.
“When we started FreshToHome with the intention of selling fresh, chemical-free food, we were clear on one thing—our business must better the lives of our customers as well as the fishermen and farmers we work with. For the latter, we invested in and built from scratch the Commodities Exchange Platform, a patent pending app that allows fishermen from coasts around India to bid with FreshToHome by tapping pictures on their mobile phones," says Shan Kadavil, founder and CEO of FreshToHome. This platform has helped them not only to meet the demand in the market but has taken a step ahead and helped them reinvent the food supply chain.
Additionally, the startup uses IoT-based technology for its cold chain preservation along with artificial intelligence and machine learning (ML) to predict patterns. FreshToHome has also launched in geographies like the UAE and expanded to Mumbai and Pune apart from its current operations in Bangalore, National Capital Region, Kerala and Chennai. The app receives over 8,000+ orders per day and processes around 10 tonnes of fish and meat, daily.
MOMSPRESSO: tech platform for moms
Momspresso is a multilingual content platform for mothers. Ironically, the foundation of the platform was laid in 2010 by three fathers—Vishal Gupta, Prashant Sinha, and Asif Mohamed. Momspresso offers mums across the country “big little shots of inspiration’.
Momspresso’s focus is on mobile-based blogging through video, text and voice in eight different vernacular languages. It has resulted in a rich repository of user-generated blogs from every part of India.
Momspresso has built a scalable and user friendly platform for mothers to share their experiences in the format of their choice. Be it in the form of writing in regional languages, audio posts or video logs, the platform provides ease of use to moms. The platform has the ability to launch a new language in less than two weeks’ time, the founders claim. Machine learning algorithms help Momspresso to profile users on the platform and help recommend the best content for them to consume.
These algorithms are also used for content moderation on the platform. “We also use machine learning to get insights into the content that is being added and use these when we work closely with brands on their campaigns," says Vishal Gupta, co-founder and CEO, Momspresso.
Unlock a world of Benefits! From insightful newsletters to real-time stock tracking, breaking news and a personalized newsfeed – it's all here, just a click away! Login Now!
