WhatsApp will soon allow customers to buy products directly from Business chats
While WhatsApp already charges businesses for sending notification messages to customers, the new services allow the platform a new revenue making opportunity
Facebook-owned WhatsApp today introduced new features that allow WhatsApp Business users to sell products directly from the platform. The feature will allow purchases to be made directly from a WhatsApp chat with a business. The company will also provide hosting services to small businesses through Facebook’s partners in the country.