VOOT brings a lot of reality, fiction, kids and movies while SonyLIV adds a much needed sports catalogue to the mixA combined slate will assure a steady pipeline of fresh local programming, say analysts
2 min read11 Aug 2020In a career spanning over 15 years, Mukherjee has held key leadership positions across broadcast and digital media
1 min read4 Feb 2020The south Indian language content will be free but soon, the service will move to a paid modelThe platform will update a hefty chunk of its content catalogue across originals, web series, films and international shows in both languages
2 min read28 May 2019The self-regulatory Code under the aegis of IAMAI attempts to protect consumer interest while offering viewers a variety of content choices and exercising creative freedom
1 min read17 Jan 2019The partnership will see an embedded Lionsgate Play destination bundled within the SonyLIV app with the new assortment of shows available for viewing under SonyLIV Premium for 99 for a month, 299 for six months and 499 for a year
2 min read1 Nov 2018The media rights for UEFA Champions League in India include live-streaming of the football matches on SonyLIV
1 min read30 Aug 2018With this deal, over 100 selected matches will be aired on Sony’s sports channels; all matches will be streamed on Facebook platform for free
2 min read23 Aug 2018Over 30 million viewers live-streamed the 48 matches on video streaming platform SonyLIV’s app and website
1 min read5 Jul 2018The shift in the advertising strategy of Patanjali, which is banking on video streaming platform SonyLIVthe official broadcast partner of Fifa World Cupcomes soon after the firm failed to grow sales during Fy18
2 min read4 Jul 2018TV channels are increasingly adding play-along features on their mobile apps to boost audience engagement for the reality shows
3 min read21 Jun 2018The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared