The ad featured a Muslim family holding a traditional South Indian ceremony for pregnant daughter-in-law
1 min read14 Oct 2020The ad campaigns salute frontline health workersA digital film from Suzuki’s two-wheeler unit features a call to support frontline warriors by staying home
1 min read15 Aug 2020Even after the phased Unlock, firms continue to back content, campaigns that talk of positivity
3 min read13 Aug 2020India is the first country in Asia Pacific region where such a campaign is being rolled outThe series of campaigns will air across television in eight languages
2 min read2 Mar 2020Created by advertising agency McCann Worldgroup India, the film unfolds with a couple of children asking a shopkeeper for Good Day and being shooed away as they are not carrying moneyThe campaign will be promoted across television, digital as well as social media platforms
2 min read27 Nov 2019Made by advertising agency McCann Worldgroup India, the new Maggi noodles campaign revolves around a story of a mother and her teenage son who is going to a hostelThe campaign introduces the concept of ‘First Cook’ experience
2 min read14 May 2019The campaign consists of two television spots featuring Mahendra Singh Dhoni as Balbir Singh, captain of a hockey team and film actor Gajraj Rao as Raja Babu, a local politicianThe campaign shows why online booking provides users with options to opt for best prices and seats, and reschedule trips
2 min read8 May 2019Advertising experts believe that the backlash is solely driven by political motives and the sheer size of the company involvedThe campaign message of bringing people together and showing how colours can be an equalizer in society
3 min read12 Mar 2019Tinder, the dating app which targets Gen Z, is seen urging them to enjoy the pre-adulthood phase in a new digital campaign titled 'Adulting can Wait' for India
2 min read25 Dec 2018Made by Lowe Lintas, Britannia ad campaign comprises ten films featuring consumers across age groups sharing how Britannia products have played a crucial role in their lives
2 min read17 Sep 2018The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared