Alcohol News
Pernod Ricard exits Imperial Blue to bet big on premium spirits
Pernod Ricard’s exit from Imperial Blue signals a deliberate shift toward higher-margin spirits as India’s drinkers trade up despite regulatory volatility.
4 min read2 Dec 2025That distinct taste: Why the world is toasting Indian spirits
Indri whiskey has won several top awards worldwide and now sells in 28 countries. What does it take to make a successful Indian spirits brand go truly global?
4 min read23 Nov 2025For Kirin, the Bira story isn't over yet. Next up, a recast of B9
Broadly, Kirin Holdings plans to restructure the management, governance and business strategy to help B9 overcome its current financial crisis and scale the Bira91 brand.
3 min read21 Nov 2025India to raise the bar - FSSAI to tighten alcohol label norms, standards
The FSSAI plans stricter alcohol regulations in India, including clearer labels and quality control measures to encourage responsible drinking. These changes aim to improve consumer awareness and align Indian standards with international norms.
3 min read16 Nov 2025Mint Explainer | Rains, rising taxes, and weak demand: What’s souring India’s alcohol business
From heavy rains disrupting production to steep excise duties in key states, India’s liquor industry is battling weather shocks, weak demand, and changing consumer habits—even as premium spirits keep pouring profits.
3 min read3 Nov 2025Shady operators are a big threat to Indian single malt: Indian Malt Whisky Association chief
The Indian Malt Whisky Association (IMWA) aims to establish strict standards for Indian single malts, promoting quality and authenticity. With founding members and international collaborations, IMWA seeks a GI tag to protect genuine producers from misrepresentation and strengthen exports.
3 min read1 Oct 2025Drinking alcohol in moderation boosts brain health? Here's what you need to know this festive season
This festive season, is it better to opt for drinking light than not drinking alcohol at all? Here's what experts say.
3 min read27 Sep 2025GST on petrol, diesel, alcohol: Are fuel, liquor getting cheaper from today? Here's what you need to know
While at least 375 items will see rate cuts, many are wondering what will happen to petrol, diesel, and alcohol prices under the latest GST reforms. Here's what's changing.
2 min read22 Sep 2025Mint Quick Edit | Pisco tussle: Whose spirit is it anyway?
Peru and Chile have been waging a battle in Indian courts over Pisco, a grape-based spirit, as a geographical indication. Should its GI tag be shared or awarded solely to its authentic claimant? Perhaps a market survey can help.
1 min read12 Sep 2025Sazerac banks on India's affluent consumers to drive bourbon whiskey sales
India has long been dominated by Scotch and domestic whiskies, but bourbon, with its sweeter and more approachable profile, is beginning to attract young drinkers and premium consumers.
5 min read27 Aug 2025Popular Topics
Budget
The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared
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