Appy Fizz News

Industry

Frooti maker Parle Agro eyes ₹10,000 crore turnover by 2022

Parle Agro plans to introduce one more new major product in the next two yearsBeverages major Parle Agro is the maker of popular brands such as Frooti and Appy Fizz

2 min read18 Oct 2020
Companies

Mediacom wins Parle Agro's ₹200 crore media mandate

MediaCom will be responsible for the media strategy, planning, buying and implementation for all media including its key brands – Frooti, Appy and Appy Fizz in IndiaThe mandate is for the Indian sub-continent with a total media value of Rs. 200 crores

1 min read11 Nov 2019
Industry

Parle Agro in ₹200 crore marketing push for Frooti, Appy Fizz

The summer campaign of Frooti, for the first time, features two big Bollywood celebrities — Alia Bhatt and Varun DhawanParle Agro has launched a ₹10 'pick me up' bottle through a television campaign featuring actor Salman Khan

2 min read25 Apr 2019
Industry

Parle Agro plans Rs100 crore marketing push for Appy Fizz

Parle Agro aims to build Appy Fizz into an over Rs1, 000 crore brand in the next two years

2 min read11 May 2018
Industry

Salman Khan replaces Priyanka Chopra as Parle Agro’s Appy Fizz brand ambassador

Salman Khan will appear in Appy Fizz's 'Feel the fizz' summer advertising campaign starting in the coming weeks, says Parle Agro

2 min read15 Mar 2018
Companies

Parle to launch Frooti Fizz, the first extension of the brand in 32 years

Frooti Fizz is an attempt to build on the success of the original Mango Frooti that contributes more than 60% of Parle Agro's sales

4 min read8 Mar 2017
Industry

Appy Fizz to sponsor Colors’ Bigg Boss 10

Parle Agro 's Appy Fizz will pay Colors between `38 crore and `44 crore for the tenth season of 'Bigg Boss'

3 min read13 Sep 2016
Companies

Parle plans to expand fruit drinks portfolio

Company seeks to take advantage of the 35% growth in India’s non-carbonated drinks market

1 min read25 Dec 2012
Leisure

Spot Light | Tanishq: Gold Craft

Spot Light | Tanishq: Gold Craft

1 min read30 Apr 2010

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