Sludge is excessive or unjustified friction such as paperwork burden that slows or halts a behaviour or action. It makes life difficult to navigate and can be frustratingThe nudge philosophy is that the chosen option makes choosers better off as judged by themselves
2 min read29 Oct 2019Being cognizant of cognitive biases is a useful way to conduct large-scale transformations in the country
4 min read22 Jul 2019It would appear it’s no longer a question of when to start using nudges as part of policy, but where
4 min read16 Jul 2019Success of schemes such as Swachh Bharat, Ujjwala is testimony to potential for behavioural change, says SurveyThe Survey said the Swachh Bharat Mission had resulted in the improvement of key primary health indicators
4 min read5 Jul 2019Nudges are an incredibly powerful mechanism for improving teams and organizations
5 min read2 Sep 2021Human beings are not entirely rational. Behavioural economics suggests we're just wired that way for various reasons
2 min read7 Oct 2018When wielded improperly, patriotism can set off mobs, persecute groups and divide societies into rigid teams, says Kaushik Basu in his book 'The Republic of Beliefs'
10 min read20 Aug 2018Penalty-kick takers and goalkeepers rarely use the strategy that gives them both the highest chance of success
4 min read5 Jul 2018When we purchase a product online, our mind experiences a sense of virtual ownership, and the endowment effect kicks in
4 min read9 May 2018Economics models are mathematical in nature, and representing the full complexity of human behaviour with math would make models unwieldy
4 min read9 Jan 2018The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared