E-PaperCelebrity Endorser News
Companies
Misleading advertisements may land celebrity endorsers in jail
Celebrities can be fined up to ₹10 lakh. For repeat offences, this may rise to ₹50 lakh, with a jail term of up to five yearsThe bill, which is not yet law, plugs a yawning gap in the advertising industry, monitored by the self-regulatory watchdog ASCI
1 min read30 Jul 2019Industry
Virat Kohli tops celebrity endorsers list in 2018, SRK slips to 5th
Deepika Padukone and Akshay Kumar occupied the second and third spots with brand values of $102 million and $67.3 million, respectively: 2018 Duff & Phelps celebrity brand valuation report
2 min read11 Jan 2019Popular Topics
Budget
The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared
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