Cosmetic News

Markets

Digikore Studios IPO: GMP, subscription status on day 2, other key details to know

Digikore Studios IPO GMP: Shares of the company are available at a premium of ₹120 in grey market today.

2 min read26 Sep 2023
Videos

Reliance Enters the Beauty and Personal Care Market

Click here to download the Mint App https://livemint.onelink.me/MrDS/p0kx3pdg

22 Mar 2023
Videos

Reliance Enters the Beauty and Personal Care Market with Tira | Mint Primer | Mint

Estimates suggest that the country’s beauty and personal care market is set to touch ₹2.2.trillion by 2025. Reliance Retail’s beauty app Tira is set to go live for customers in Coming Weeks after the retailer opened up the app for employees last month. Tira branded stores selling Skin Care And Cosmetic Products are set to open, too, with the first store expected to open in Mumbai in April. Reliance’s entry is set to heat up competition in the Beauty Retailing Market—that for long lacked organized retail chains, leaving consumers to shop for such products from Mom-And-Pop Stores. However, things are different now—an Uptick In Demand for beauty and personal care products and an explosion of Both Online And Offline Retail has livened up the market. In this video, we will understand How Reliance Intends To Launch Stores And Capture The Market.

22 Mar 2023
Economy

‘India’s MSMEs must adopt the mantra of going from local to global’

Recognizing the immense contribution and potential of MSMEs, the finance minister has allocated a record ₹22,138 crore in the Union budget for FY24 for the MSME ministry

7 min read14 Feb 2023
Videos

Sugar Cosmetics' Marketing Strategy To Kill Its Competitors | Startup Buzz | Mint

Over the last few years, people have become obsessed with their appearances, and this has led to the vast expansion of the beauty market.   The Indian Beauty Industry back in 2014 had its own constraints. This is why the audience either preferred to source makeup and beauty products from other countries or ended up with incorrect shades that wouldn’t pair with Indian skin tones.  But one cosmetic company provided a more compatible and affordable range that is suited for the Indian complexion. Sugar Cosmetics became the fastest-growing premium cosmetics brand in India which was started by Vineeta Singh and her husband Kaushik Mukherjee.  Today in Startup Buzz, I will show you how a young and new cosmetic company competed with the biggies and rose to its success.  #sugarcosmetics #marketingstrategy #startups #finance #mint Subscribe Now For Latest Updates- https://tinyurl.com/lbw8nze

10 Jan 2023
Companies

Makeup gets a makeover

Women are opting for makeup products that are smudge-free as they return to their routines

2 min read23 Sep 2020
Companies

'Whitening' creams undergo a makeover but colourism persists

India's cultural fixation with lighter skin is embedded in daily matrimonial adsNo company has had greater success peddling this message across Asia, Africa and the Middle East than Unilever's Fair & Lovely brand

4 min read27 Jul 2020
Industry

Grooming products, DIY beauty kits see uptick in demand

L'Oreal India said it is engaging with users online to help them colour hair at homeConsumers also logged online to buy grooming products to replicate salon-like experiences at home

2 min read25 May 2020
Opinion

Opinion | Where fair is foul

Ads that show women miraculously transforming their destiny for the better with skin lighteners are so common, they don’t even raise eyebrows

1 min read7 Feb 2020
News

Kylie Jenner sells $600 million stake in beauty line to Coty

The biggest beauty companies have been on an acquisition spree in recent years as they hope to court younger shoppers with upstart brandsThe deal solidifies the status of Jenner as one of the youngest billionaires in the world

1 min read18 Nov 2019
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