Customer experience

In case of automobiles, for example, a lot of brand building effort needs to move online, whereas the focus in the dealerships may be more around delivering a superior customer service experience. Photo: Pradeep Gaur/Mint

Omnichannel: For today or tomorrow?

4 min read . 31 Aug 2017
Constant regulatory changes cause several ongoing rewrites to the programming code in place at banks and will forever provide work for IT services firms. Photo: Hindustan Times

Fitter, master, cutter, tailor

5 min read . 22 Aug 2017
Start-ups  must note that what matters is the customer’s overall experience. Photo: Ramesh Pathania/Mint

For those going the extra mile

4 min read . 28 Nov 2016