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DEALING WITH BIG DATA

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Big Data: No longer a buzzword

1 min read . 06 Aug 2014

The biggest difficulty in using Big Data to build a better society is being able to develop a human-scale, intuitive understanding of social physics. Photo: Mint

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Initiating a dialogue between human intuition and the compelling reality of Big Data

3 min read . 04 Aug 2014

MakeMyTrip.com sends out targeted mailers and offers based on customer purchase patterns and behaviour to drive personalized interactions. Photo: Sneha Srivastava/Mint

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How Big Data helps customize your travel

6 min read . 30 Jul 2014

Snapdeal.com has been one of the early movers in Big Data analytics for personalization and recommendation. Photo: Pradeep Gaur/ Mint

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Using Big Data to net online buyers

6 min read . 30 Jul 2014

Mahindra and Mahindra monitored social media posts involving the XUV500 before launching a more affordable variant. Photo: Mint

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The Big Data challenge for auto firms

5 min read . 05 Aug 2014

Targeted promotions for trousers based on insights gained through the use of Big Data analytics solutions led to additional sales worth around `10 crore in a three-week period for Shoppers Stop. Photo: Priyanka Parashar/ Mint

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Retail sector gains big from Big Data

5 min read . 24 Jul 2014

Using Big Data analytics, banks are also able to keep track of credit histories of customers and can hand out loans accordingly. Photo: Pradeep Gaur/Mint

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Banking on Big Data analytics

5 min read . 23 Jul 2014

The market potential is huge for vendors of Big Data analytics services. Photo: Mint

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Are Indian companies making enough sense of Big Data?

6 min read . 23 Jul 2014

DEALING WITH BIG DATA

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