Economics Of Celebrations: The Festive Surge

Maruti Suzuki, the country's largest carmaker, clocked 148,061 units in wholesale dispatches in September, 3.3% lower than the same month last year.

Lack of new models from Hyundai and Maruti Suzuki might be a factor behind poor car dales during Onam and Ganesh Chaturthi, one dealer said. Now, dealers are pegging their hopes on Navratri and Diwali.

A new festive season survey highlights consumer caution amid inflation, with 36% planning higher spending while many prioritise discounts. Fashion, electronics, and home décor dominate purchases. Eco-consciousness is growing, and online shopping is on the rise, especially among younger consumers.

Home sales and launches have hit a slump, but can the festival season turn things around? With sales down 18% and launches dropping 11%, developers are betting on aggressive launches and discounts. Is this slowdown just a blip, or a sign of deeper trouble?

While demand for premium refurbished devices is on the rise, consumers are inclined towards buying new devices as they become affordable

India's diamond market is witnessing price reductions, especially for larger stones, despite high gold prices. While natural diamonds remain favored, lab-grown options are emerging. Retailers hope for increased sales during the festive season, despite economic uncertainties.

Indian businesses are hoping for bumper festive sales this year to make up for tepid consumption earlier this year on account of harsh summers and general election.

On offer are daily bonuses, overnight payouts, additional reward for 100% attendance, and mobile phones to motorbikes for top performers.

Buyers can expect instant discounts, bank-linked cashback offers, easy financing schemes, as well as device upgrade bonuses across physical and online stores over the next three months.

Fashion and accessories experience a high frequency of returns, while returns in electronics and personal care items are relatively low.